Here’s how Burton Snowboards is creating products for riders around the globe
Here’s how Burton Snowboards is creating products for riders around the globe Chris working through the design process on a Surface Studio. Burton has been synonymous with the sport of snowboarding for decades. Since the company’s founding, Snowboarding has grown and evolved, even becoming an Olympic sport in 1998. Burton has been a key piece of the sport’s growth and transformation at every step. As the company looks ahead to emerging trends in the sport and charts its own transformation, we sat with Burton’s head of product, Chris Cunningham, to hear about how they create new products for riders around the globe and how Surface is coming into the process. Chris Cunningham, Head of Product for Burton Tell us about yourself. What do you do? How did this kind of work find you? What keeps you coming back every day? [ more… ]