What’s your monetization strategy?
What’s your monetization strategy? Selecting how to monetize your app is a big part of any development process. Different kinds of apps can have very different opportunities and needs—so your monetization strategy can inform not just your business model, but your app’s final design, content, and code. Microsoft Store offers a variety of different ways to add monetization to your app. Here’s a quick breakdown of our 4 biggest earners and how they can work for you. Base price Charging an up-front base price is a one-time transaction: you offer a product and the user pays for it. Microsoft Store allows you to change your base price at any time, in any market, so you can always experiment with your numbers and see how your target audience responds. A general rule of thumb for setting a base price is to scope out [ more… ]