Native Ads on the Microsoft Ad Monetization Platform
Native Ads on the Microsoft Ad Monetization Platform We at Microsoft are committed to helping developers maximize their monetization through ads. The Microsoft ad mediation service along with the Microsoft Advertising SDK are the two key components of Microsoft’s new ad monetization platform that dynamically optimizes ad partner configurations to drive the highest yield for the developers and deliver innovative Ad experiences for consumers. Native Ads is a component-based Ad format that gives publishers the flexibility of placing the individual components of an Ad – title, image, logo, description, call to action text – to provide the best possible fit to the look and feel of the rest of the app. This enables the developers to use fonts, colors and animations of their own to stitch unobtrusive user experiences in their app while earning high yield from advertising. For advertisers as well, this provides high performing placements since the ads experience is [ more… ]
